Who is Christiano Ronaldo and what makes him a good candidate for sponsoring fashion? Well, to provide some background–Ronaldo is a Portuguese soccer player who has made quite a name for himself in the realm of soccer, but also in terms of “Hottest Celebrities” of just about every year. Ronaldo is nationally recognized for truly being “one of the best” soccer players in the world, and his looks are simply a bonus–whether you’re a soccer fan or not, its hard for Ronaldo to go unnoticed!
In terms of his relevancy, although he is sadly taken (sorry, ladies) and has been since 2017, he still has quite a following from women swooning over him, to his diehard soccer fans. He is in fact the most followed person on Instagram, that’s right–he outdoes Kylie Jenner and Selena Gomez; and he charges $750,000 per post for promos. Although this does not seem tangible for most advertising agencies or businesses starting out, he is a worthy person of investing money into–as your product will truly be projected to the millions of people across the globe. Additionally, think about all those people who are bound to scroll past his account to stare at the man and your product! That’s 218.4 million followers right there, looking right at your fashion (or is it his good looks?)
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